The Navy Exchange Service Command (NEXCOM) has launched a new web store, myNavyExchange.com. Partnering with Speed Commerce, the new web store is fully-integrated and features a more user-friendly and contemporary look and feel.
“The mission of the NEX is to provide quality goods and services at a savings and to support Navy quality of life,” said Robert J. Bianchi, Chief Executive Officer, NEXCOM. “This new web store will truly enhance the quality of life for many of our customers, especially those who don’t live near a NEX. If you’ve never shopped on our web store in the past, I encourage you to check it out. I know you’ll like what you see.”
The new look is just one of the many upgrades customers will see when they visit the new web store. Other benefits include a lower price on standard shipping at $4.95, one-time authentication, mobile shopping via smartphone and tablet, enhanced product search and filters, product sharing via email, Facebook, Twitter and Pinterest, the ability to create and email a wish list, the ability to purchase NEX Gift Cards, and ship-to-store capabilities in select locations.
“We can now offer a better experience with easy search capabilities and an expanded assortment of merchandise for all our customers,” said Christine Estes, NEXCOM Vice President, Omni-Channel. “We are focused on delivering a seamless consumer experience by making integrated use of all available shopping channels including smartphones, tablets, computers, brick-and-mortar, direct mail, e-mail and social media. Our customers can be confident that products, prices, promotions, and their overall shopping experiences will be consistent regardless of how they shop.”
This is the first phase of a multi-year project. Additional phases will include the addition of Navy military clothing into the same shopping journey, collecting email addresses at point-of-sale and the ability to go on line and verify that an NEX has quantities on-hand before driving to the store.
By Kristine Sturkie, NEXCOM Public Affairs